How Thailand Coaching Institute Promotes Coaching Culture in Thailand


How Thailand Coaching Institute Promotes Coaching Culture

For over 15 years, Thailand Coaching Institute (TCI) has been at the forefront of developing coaching capability across organizations in Thailand. TCI promotes coaching culture through:

Leadership Coaching Programs

Supporting executives and managers to develop coaching-based leadership styles aligned with modern organizational needs.

Manager-as-Coach Development

Helping leaders integrate coaching skills into daily conversations, performance discussions, and team development.

Organizational Coaching Culture Programs

Designing multi-stage programs that combine:

  • Workshops
  • Practice sessions
  • Peer coaching
  • Follow-up learning
  • Application support

This ensures coaching becomes embedded in real workplace behavior.

Coach Training and Certification Pathways

TCI develops professional and internal coaches through internationally recognized programs that strengthen the coaching ecosystem in Thailand.

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